
Robert Powls was a titan of the professional hair industry whose visionary approach changed how millions of people relate to their hair. Beginning his illustrious career in the salon, Robert’s passion for hairdressing was deeply rooted in craft, discipline, and client understanding. He recognised early on that hair was not merely about appearance but was a vital component of identity and personal confidence. Through years of listening to his clients, he identified an unmet need for tools that allowed for true creative expression. A perfectionist by nature, Robert was relentless in his pursuit of innovative solutions that could bring professional-level results into everyday life. His journey took him across the globe, eventually leading to a pioneering partnership in Seoul, South Korea. It was here that he helped develop the groundbreaking ceramic technology that would lay the foundation for a entirely new category of hair tools. Robert’s standards continue to guide the industry he helped to create and refine.
The Global Search For Ceramic Innovation
Robert’s search for excellence culminated in a partnership that would eventually revolutionise the global hair styling market. In South Korea, he worked to develop ceramic technology that offered unprecedented heat control and performance for hair straighteners. This step-change in technology was first realised through the launch of ghd, a brand that became a household name. Later, he continued to evolve the category through the founding of Cloud Nine, where he focused on long-term hair health. By introducing variable temperature control, he gave stylists and consumers the ability to style hair without causing unnecessary thermal damage. This focus on “kindness to hair” became a hallmark of his later work and a standard for the modern industry. Even after 25 years, Cloud Nine continues to work with that original Korean partner, reflecting Robert’s belief in integrity. His commitment to staying true to the source of innovation remains a core pillar of his professional brand.
Shaping The Direction Of Cloud Nine
At Cloud Nine, Robert Powls remained a constant and active influence in the development of new styling innovations. He consulted regularly on product design, ensuring that every tool met his exacting standards for professional expertise and commercial utility. His thinking helped to shape the strategic direction of the brand, always keeping the needs of the end-user in mind. Robert believed that tools should empower individuals to express their own unique sense of style on their own terms. This philosophy led to the creation of iconic products that have become staples in both professional salons and dressing tables. His presence within the company provided a bridge between traditional hairdressing values and the future of hair technology. The standards he set for product performance and durability continue to inspire the team he left behind. Robert’s hands-on approach ensured that his legacy was not just a name, but a tangible quality in every product.
A Lasting Legacy Of Professional Empowerment
The impact of Robert Powls’ career extends far beyond the brands he built and the technologies he pioneered. He helped to change a generation’s relationship with their hair by making professional-grade styling accessible to everyone. By providing tools that offered better control and hair protection, he gave millions the freedom to experiment with their look. His legacy lives on through the category he created and the countless stylists he inspired throughout his long career. The industry has lost a true original who combined a deep love for the craft with a brilliant commercial mind. However, his influence remains visible in every ceramic plate and every variable temperature dial used in salons today. Robert will be remembered as a man who brought professional-level styling into the homes of the nation. He leaves behind a legacy of craftsmanship, integrity, and a profound commitment to the art of hairdressing.
